{"id":7457,"date":"2025-09-08T15:50:02","date_gmt":"2025-09-08T14:50:02","guid":{"rendered":"https:\/\/www.mediaplateforme.com\/fr\/?p=7457"},"modified":"2025-09-08T15:50:33","modified_gmt":"2025-09-08T14:50:33","slug":"bacha-coffee-a-laeroport-marrakech-menara","status":"publish","type":"post","link":"https:\/\/www.mediaplateforme.com\/fr\/bacha-coffee-a-laeroport-marrakech-menara\/","title":{"rendered":"Bacha Coffee s\u2019installe\u00a0\u00e0 l\u2019a\u00e9roport Marrakech-Menara"},"content":{"rendered":"<p><strong>L\u2019Office National des A\u00e9roports poursuit la mise en \u0153uvre de sa strat\u00e9gie \u00ab A\u00e9roports 2030 \u00bb avec l\u2019ouverture prochaine d\u2019un Bacha Coffee \u00e0 <a href=\"https:\/\/www.mediaplateforme.com\/fr\/aeroport-de-dakhla-nouveau-directeur\/\">l\u2019a\u00e9roport<\/a> Marrakech-Menara. Marque marocaine pr\u00e9sente dans 35 a\u00e9roports internationaux, Bacha Coffee incarne l\u2019alliance entre h\u00e9ritage local et reconnaissance mondiale. Son implantation dans l\u2019un des a\u00e9roports les plus embl\u00e9matiques du Royaume s\u2019inscrit dans la volont\u00e9 de renforcer l\u2019exp\u00e9rience client et d\u2019accompagner la mont\u00e9e en gamme des services propos\u00e9s aux voyageurs.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>L\u2019Office National des A\u00e9roports acc\u00e9l\u00e8re la transformation de ses a\u00e9roports en hubs d\u2019exp\u00e9rience et de consommation aux meilleurs standards internationaux. \u00c0 la suite d\u2019un appel d\u2019offres, la marque iconique Bacha Coffee rejoindra d\u2019ici la fin de l\u2019ann\u00e9e l\u2019univers commercial des a\u00e9roports marocains en signant une implantation d\u2019exception \u00e0 l\u2019a\u00e9roport Marrakech-Menara.<\/p>\n<p>&nbsp;<\/p>\n<p>Aujourd\u2019hui pr\u00e9sente dans 35 a\u00e9roports internationaux, de Paris \u00e0 Singapour en passant par Duba\u00ef, Bacha Coffee t\u00e9moigne du rayonnement international d\u2019une marque n\u00e9e au Maroc et devenue un acteur de r\u00e9f\u00e9rence. Son int\u00e9gration au terminal de Marrakech-Menara constitue ainsi une cr\u00e9ation de valeur exp\u00e9rientielle pour les passagers, en leur proposant un service \u00e0 forte identit\u00e9 culturelle et per\u00e7u comme un gage d\u2019authenticit\u00e9.<\/p>\n<p>`<\/p>\n<p>Ancr\u00e9e dans son histoire marrakchie, Bacha Coffee a su construire un univers qui allie authenticit\u00e9, \u00e9l\u00e9gance et exigence de qualit\u00e9. En accueillant cette maison patrimoniale, l\u2019a\u00e9roport consolide son image de porte d\u2019entr\u00e9e vers un Maroc moderne et hospitalier, tout en offrant aux passagers une exp\u00e9rience qui d\u00e9passe la simple fonction de passage.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Cette ouverture r\u00e9pond \u00e0 un double objectif strat\u00e9gique : d\u2019abord d\u2019\u00e9largir le mix commercial et exp\u00e9rientiel des a\u00e9roports marocains, en int\u00e9grant des enseignes capables de valoriser le patrimoine national tout en r\u00e9pondant aux standards internationaux de qualit\u00e9 et d\u2019hospitalit\u00e9. Et ensuite de renforcer la mont\u00e9e en gamme de l\u2019offre a\u00e9roportuaire.<\/p>\n<p>&nbsp;<\/p>\n<p>\u00c0 travers cette dynamique, l\u2019ONDA place le passager au c\u0153ur de son mod\u00e8le de d\u00e9veloppement. Chaque marque int\u00e9gr\u00e9e dans les a\u00e9roports est ainsi s\u00e9lectionn\u00e9e pour sa capacit\u00e9 \u00e0 enrichir le parcours client, \u00e0 accro\u00eetre la valeur per\u00e7ue et \u00e0 g\u00e9n\u00e9rer un impact positif sur l\u2019image des a\u00e9roports marocains comme vitrines de l\u2019art de vivre national.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Cette ouverture marque une \u00e9tape dans la strat\u00e9gie de l\u2019ONDA puisque d\u2019autres marques, marocaines et internationales, viendront prochainement \u00e9toffer l\u2019offre commerciale et exp\u00e9rientielle des a\u00e9roports du Royaume, afin d\u2019apporter aux voyageurs une exp\u00e9rience encore plus riche, diversifi\u00e9e et conforme aux standards internationaux.<\/strong><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Office National des A\u00e9roports poursuit la mise en \u0153uvre de sa strat\u00e9gie \u00ab A\u00e9roports 2030<\/p>\n","protected":false},"author":1,"featured_media":7458,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,1643],"tags":[3966,3967],"class_list":["post-7457","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nouvelles-selectionnees","category-tourisme","tag-bacha-coffee","tag-laeroport-marrakech-menara"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - 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