{"id":6514,"date":"2024-12-16T21:27:35","date_gmt":"2024-12-16T20:27:35","guid":{"rendered":"https:\/\/www.mediaplateforme.com\/fr\/?p=6514"},"modified":"2024-12-16T21:27:49","modified_gmt":"2024-12-16T20:27:49","slug":"leadership-maroc-telecom-2024","status":"publish","type":"post","link":"https:\/\/www.mediaplateforme.com\/fr\/leadership-maroc-telecom-2024\/","title":{"rendered":"Maroc Telecom : Leader de l\u2019Innovation et de la Croissance en Afrique"},"content":{"rendered":"<p>Maroc Telecom continue de se positionner comme un acteur cl\u00e9 dans le secteur des t\u00e9l\u00e9communications au Maroc et en Afrique. Gr\u00e2ce \u00e0 une strat\u00e9gie claire et des investissements soutenus, la soci\u00e9t\u00e9 illustre son r\u00f4le central dans la transformation num\u00e9rique et le soutien au d\u00e9veloppement \u00e9conomique r\u00e9gional.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Croissance des revenus et performance financi\u00e8re solide<\/strong><\/h4>\n<p>Selon les derni\u00e8res analyses de <strong>BMCE Capital Research (BKGR)<\/strong>, les entreprises cot\u00e9es \u00e0 la Bourse de Casablanca ont enregistr\u00e9 une hausse de +4,7 % de leur chiffre d&rsquo;affaires global, atteignant 230,4 milliards MAD \u00e0 fin septembre 2024. Parmi elles, Maroc Telecom se distingue en ayant r\u00e9alis\u00e9 \u00e0 elle seule 37 % des investissements de la cote casablancaise.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Recommandations d\u2019investissement : une valeur s\u00fbre<\/strong><\/h4>\n<p>BKGR recommande d&rsquo;accumuler l\u2019action Maroc Telecom dans les portefeuilles, avec un objectif de cours fix\u00e9 \u00e0 107,6 MAD. Cette recommandation repose sur la solide position de Maroc Telecom et son r\u00e9seau d\u00e9j\u00e0 largement compatible avec la 5G, ce qui en fait un leader de la transition num\u00e9rique.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u00c9volution de la base clients et hausse des revenus consolid\u00e9s<\/strong><\/h4>\n<p>Maroc Telecom a vu sa base clients cro\u00eetre de 6,1 %, atteignant 79,7 millions d\u2019abonn\u00e9s. Cette progression s\u2019accompagne d\u2019une augmentation de 0,7 % de son chiffre d\u2019affaires consolid\u00e9, port\u00e9e principalement par les filiales <a href=\"https:\/\/www.moov-africa.ci\/\"><strong>Moov Africa<\/strong><\/a>, qui continuent de renforcer la pr\u00e9sence du groupe sur le continent africain.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Un mod\u00e8le de rentabilit\u00e9 et d\u2019investissement<\/strong><\/h4>\n<p>Le groupe maintient une rentabilit\u00e9 exemplaire avec une marge <a href=\"https:\/\/www.mediaplateforme.com\/fr\/maroc-telecom-attijari-global-hausse-du-titre\/\">EBITDA<\/a> \u00e9lev\u00e9e de 51,8 %. En parall\u00e8le, ses investissements (hors fr\u00e9quences et licences) repr\u00e9sentent 19,1 % de son chiffre d\u2019affaires, t\u00e9moignant de son engagement envers l\u2019innovation et l\u2019am\u00e9lioration continue de ses services.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Un d\u00e9ploiement acc\u00e9l\u00e9r\u00e9 de la 5G<\/strong><\/h4>\n<p>Gr\u00e2ce \u00e0 son infrastructure avanc\u00e9e, Maroc Telecom est pr\u00eate \u00e0 d\u00e9ployer rapidement la technologie 5G, consolidant ainsi son statut de pionnier des t\u00e9l\u00e9communications au Maroc et en Afrique. Cette technologie permettra d&rsquo;offrir des services innovants, renfor\u00e7ant l&rsquo;acc\u00e8s au num\u00e9rique pour les particuliers et les entreprises.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>leadership maroc telecom 2024 : Impact r\u00e9gional et engagement en faveur du d\u00e9veloppement durable<\/strong><\/h4>\n<p>En jouant un r\u00f4le cl\u00e9 dans la transformation num\u00e9rique, Maroc Telecom soutient la comp\u00e9titivit\u00e9 du Maroc sur la sc\u00e8ne internationale. Son engagement envers des pratiques durables et des technologies modernes contribue \u00e9galement \u00e0 am\u00e9liorer la qualit\u00e9 de vie des citoyens.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Chiffres cl\u00e9s selon BMCE Capital Research :<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<ul>\n<li><strong>+4,7 %<\/strong> de croissance des revenus des entreprises cot\u00e9es \u00e0 la Bourse de Casablanca.<\/li>\n<li>Maroc Telecom a r\u00e9alis\u00e9 <strong>37 %<\/strong> des investissements totaux de la cote casablancaise.<\/li>\n<li>Une base clients en hausse de <strong>6,1 %<\/strong>, soit <strong>79,7 millions d&rsquo;abonn\u00e9s<\/strong>.<\/li>\n<li>Une marge d\u2019EBITDA \u00e9lev\u00e9e de <strong>51,8 %<\/strong>.<\/li>\n<li>Des investissements repr\u00e9sentant <strong>19,1 %<\/strong> du chiffre d&rsquo;affaires.<\/li>\n<\/ul>\n<p>Les performances et les investissements strat\u00e9giques de Maroc Telecom renforcent son r\u00f4le en tant que pilier de la transformation num\u00e9rique et du d\u00e9veloppement \u00e9conomique au Maroc et en Afrique. Avec son engagement envers la 5G et des r\u00e9sultats financiers solides, le groupe reste un mod\u00e8le de r\u00e9ussite et d\u2019innovation.<\/p>\n<p>leadership maroc telecom 2024<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Maroc Telecom continue de se positionner comme un acteur cl\u00e9 dans le secteur des t\u00e9l\u00e9communications<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5,3],"tags":[2520,2643,84,276,1685,2644,2645,268],"class_list":["post-6514","post","type-post","status-publish","format-standard","hentry","category-tech","category-nouvelles-selectionnees","tag-5g-maroc","tag-bmce-capital-research","tag-bourse-de-casablanca","tag-maroc-telecom","tag-moov-africa","tag-rentabilite-ebitda","tag-telecommunications-afrique","tag-transformation-numerique"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - 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